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Five reasons why we are bullish on Japan

Hermes Global Equities

Home / Press Centre / Five reasons why we are bullish on Japan

06 May 2015
Global Equities

Geir Lode, Head of Hermes Global Equities, and Lewis Grant, Senior Portfolio Manager, have recently increased their allocation to Japan after becoming more bullish on the country's prospects at the expense of the US.

We were much more positive about the US a year ago, as the market was still enjoying an environment of extremely loose monetary policy. Fast forward to today, we believe the strength of the US dollar and the coming tightening will be significant headwinds for US companies. On the other hand, Japan presents a compelling investment case and we have been increasing our focus on this market based on the following five reasons.


The first reason why we like Japan is valuation. The TOPIX is currently trading at about 15.5x forward earnings, while the S&P 500 is more like 17.5x. However, earnings growth expectations in Japan are much higher than the US. We expect 15% earnings growth in Japan over the next year, while we feel it will be high-single digits in the US.u00a0 We have seen a lot of US-based multinationals tested during the Q1 earnings season.


The signs are positive for Japanese equities right now. Firstly, the Bank of Japan (BOJ) has been aggressive purchasing stock funds in recent months. Secondly, domestic Japanese investors are investing back into the equity market. Finally, we are seeing strong flows internationally.


There has been a lot of discussion about the impact of Abenomics on the falling yen. It has proved to be an effective policy, but we expect the yen to be much more stable over the next 12 to 18 months. Indeed, the BOJ is now more concerned about the yen becoming too weak.u00a0We believe it has reached levels where concerns over the yen are overstated.


While the Yen was strong from 2008 to 2012 Japanese companies were forced to restructure to stay competitive. Exports have risen moderately and domestic consumption is rising. Compared to three years ago, Japanese stocks now also have the strong tailwinds of the weak currency and lower energy costs. These factors make the investment case for Japanese equities far more compelling. For example, we have a big holding in Toyota, which might be a boring name, but it has an attractive valuation and we feel it will benefit from ongoing restructuring and recovery.

Corporate governance

Japan is finally taking corporate governance seriously. It has introduced stewardship codes and undertaken a lot of work on the governance side, which has historically been a major concern. Japan's stance in this area has led many international investors to believe Japan was not a shareholder-friendly destination. Our process has a real focus on positive corporate governance. We have undertaken research showing companies with poor standards of governance have historically underperformed peers. While Japan still lags Western peers, it is positively changing and we are looking to play this structural change through our portfolio.

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